Google Drops Support for Six Structured Data Types in GSC

In a significant move to streamline the Search experience, Google has officially removed Search Console reporting for six structured data types, effective September 9, 2025. This change affects rich result eligibility, structured data monitoring, and search appearance filters in Search Console.

What Has Changed?

Google no longer supports the following structured data types within its Search Console tools:

  • Course Info
  • Claim Review
  • Estimated Salary
  • Learning Video
  • Special Announcement
  • Vehicle Listing

These changes also apply to the Rich Results Test and Search Appearance filters in Search Console, meaning these schema types will no longer be eligible for rich results or visible in performance reports.

Why Did Google Make This Change?

Google’s decision to retire these structured data types is part of a broader effort to simplify and improve the clarity of Search results. According to Google’s official announcement:

“These structured data types were underutilized and didn’t significantly enhance the user experience. Removing them will help streamline Search results and focus on content that matters most.”

Importantly, this update does not affect your website rankings. Google has clarified that while these data types are no longer supported for enhancements, having the markup on your site won’t lead to penalties.

How This Affects You

If you’ve been tracking performance based on these structured data types or using related schema markup, here’s what you need to know:

  • No More Rich Results: These schema types will no longer trigger rich results in Google Search.
  • Search Console Reporting Removed: The associated filters and metrics are gone from Search Console.
  • BigQuery Export Fields Updated: By October 1, 2025, the deprecated fields will begin returning NULL in exports.

To keep your scripts and dashboards functional, use “IS NOT TRUE” in SQL queries instead of assuming boolean values:

WHERE is_learning_videos IS NOT TRUE

Should You Remove the Markup?

No immediate action is required. While the structured data no longer influences Google Search enhancements, it may still be useful for:

  • Other platforms or services that support this markup
  • Internal organization and metadata purposes
  • Future-proofing for potential reactivation

Google has signaled that this may be just the beginning of a broader simplification effort. SEOs and developers should stay alert for future updates that might impact other schema types.

But wait, What Is Structured Data and Schema Markup?

Structured data is a standardized format used to provide information about a web page and classify its content. It helps search engines better understand the context and meaning of your content, which in turn can enhance your appearance in search results.

Schema markup is a specific vocabulary of structured data created by Schema.org, supported by major search engines like Google, Bing, and Yahoo. When implemented correctly, schema markup can make your content eligible for rich results, which include enhanced visual features like ratings, FAQs, images, and more.

illustration of structured data

Why Structured Data Matters for SEO

  • Improves Search Visibility: Rich results can boost click-through rates by making listings more eye-catching.
  • Clarifies Content Intent: Helps Google better understand the type and purpose of your content.
  • Supports Voice Search and AI Assistants: Structured data is crucial for emerging search formats.

Common Schema Types to Consider in 2025

While Google dropped support for a few rarely-used types, many high-impact schema types are still supported and encouraged:

  • Product: Great for eCommerce pages, showing price, availability, and reviews.
  • FAQ: Adds collapsible questions and answers directly in SERPs.
  • Review: Displays star ratings and reviewer info.
  • Organization & Local Business: Helps show contact info, social links, and opening hours.
  • Breadcrumb: Clarifies site structure and enhances navigation in results.

Best Practices for Using Schema Markup

  • Use Google’s Structured Data Testing Tool or the Rich Results Test to validate your implementation.
  • Keep your schema up to date with Google’s supported types.
  • Don’t try to game the system, markup should reflect visible content on the page.
  • Monitor your schema using Search Console’s Enhancements reports (for supported types).

Final Thoughts

While this update removes some reporting capabilities, it also presents an opportunity for site owners to audit their structured data strategy and focus on high-impact schema types such as Product, Review, FAQ, and HowTo.

Staying current with Google’s guidelines and aligning with supported schema types will help maintain visibility in an ever-evolving search landscape.

Update Your Schema Markup Before It Hurts Visibility

Google removed key structured data types, don’t fall behind. Get a free audit and learn which schema boosts your search presence in 2025.

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